While the iconic New York nightclub Studio 54 closed nearly four decades ago, its unique style impact remains strong.
Currently, the spotlight isn't on see-through bodysuits but on the plush, shaggy coats and wraps worn by celebrities and party enthusiasts alike.
With the holiday party season approaching, the distinctive Studio 54 coat is experiencing a major resurgence.
Among the most popular items from a recent collaboration between a major retailer and a London label is a cropped, off-white, long-haired jacket with oversized lapels.
At another department store, searches for brown faux fur coats have surged 190% compared to last year.
Interest for pre-owned fuzzy items is also rising, with queries for faux fur increasing by 257% in the last six months on a popular secondhand website.
"It's a statement coat," says a senior fashion editor, explaining that it serves as the main element of an ensemble.
She prefers to style her personal oversized shaggy version with low-rise jeans or tights and short shorts.
This aesthetic is replicated in a latest Netflix romcom series, where a sister wears a toffee-colored furry jacket to a casual dinner.
When challenged about her daring look, the sister responds, "You told us to look fancy. It's fashion!"
This look fits into what an American trend forecaster is terming "glam excess."
Rooted in the glamour and opulence of the 1980s New York, this vibe evokes wads of cash, bubbly, smoking, short skirts, loose morals and, of course, fur.
Like that time, the trend is set against a volatile economy.
This style is all about embodying the lifestyle you dream of rather than the one you have to endure.
Whereas animal fur was everywhere during Studio 54's peak, current iterations are mostly made from lambskin—a byproduct of the meat industry—or synthetic fabrics like acrylic.
The trend embodies a knowing luxury—like a beloved character has taken over with overblown silhouettes and surprising hues.
An English designer was an early instigator of this trend. Her fluffy coats with curly textures have been worn by top pop stars.
Due to high interest, these coats are now only sold in limited drops. An upcoming release includes a rose and grey version akin to a large pom-pom, as well as leopard- and tiger-print versions with exaggerated fuzzy frou-frou.
"If you can only purchase one thing, you don't want it to be a basic sweater or a pair of boring trousers, you want a standout piece," says a magazine editor-in-chief.
The sentiment is echoed by a style head at a leading retailer, who describes it "an unexpected, fun element" that doesn't require a whole new outfit.
In the end, the fuzzy coat can act as a fantastic pick-me-up.
"It doesn't have to cost a lot," notes the expert, "and it will make you feel glamorous when the world around you is pretty dreary."
Elara Vance is a seasoned business analyst with over a decade of experience covering international markets and industrial transformations.